Pioneers! O Pioneers! — Levi’s Commercial

A few years ago, Levi’s Jeans produced a commercial using selections from Walt Whitman’s poem, “Pioneers! O Pioneers!” I thought it would interest you all to see how the poem is being employed to promote the still-relevant American ideals expressed in the various readings we have covered in class. Here is the link to the video on Youtube –> Levi’s commercial, “Go Forth”.

If the above link does not work, here is the URL:


One response to this post.

  1. That was really interesting- I liked being able to listen to the poem! It sounded so powerful!

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